Having a BACKUP AND DISASTER RECOVERY STRATEGY for your website, as you might guess, is an Internet marketing BEST PRACTICE.
What would happen to your business if your website was down for a week, or even a day?
What if your website is attacked by hackers? Hacking is on the rise!
What if it gets infected with malware? Malware infected websites are a HUGE problem now, and getting worse!
What if someone on your staff who edits your website makes a mistake and damages some or all of it?
What if you needed to move your hosting to another hosting provider in under 24 hours? Could you do it?
These type of things happen and they are why it is so critical to have a solid backup and disaster recovery plan.
If your website is built on WordPress consider Backup Buddy from iThemes.