If your website is an important factor in the success of your business (inquiries, leads, sales) it is imperative that you have a backup and disaster recovery system in place.
It is also an INTERNET MARKETING BEST PRACTICE to proactively protect your website against malware attacks and other mischievous intruders.
There are two elements to a successful contingency plan.
- Disaster Recovery
- Proactive Protection
Remember, companies that use INTERNET MARKETING BEST PRACTICES get better results from their Internet marketing!
The small amount of time and investment it takes for proactive disaster planning pales in comparison to website downtime and the stress, frustration, and cost of recovering after disaster strikes.
Action
Confirm that you have a backup and recovery system in place for your website. If your website was built using WordPress I highly recommend VaultPress. [LINK]
To proactively protect a WordPress website I suggest you use the WordFence plugin (free and premium versions are available). [LINK]
Even if your hosting company offers backup services I HIGHLY recommend you create and maintain your own. I can’t tell you how many times people called me in a panic after finding out the backups from their hosting company could not be used to restore their website, especially if you host with GoDaddy or Hostgator.
People ask me what hosting company I use and the answer is SiteGround. [LINK]
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"Chris is a seasoned online marketing expert who can help you get better results from your Internet marketing, save time and money. Chris has help me understand my demographics better with his unique perspective and insights to the wedding industry. I have learned a great deal from Chris over the years, and he is my go-to-guy for online marketing to brides. I enjoyed working with him and you will too! Call him, you'll be glad you did." Shirley Tan - CEO,