If you want more traffic to your blog.
1) Let people know you have a blog.
2) Help them get to it more easily.
One way to do this is to include a link to your blog in your email signature. You can also use the same technique to drive visitors to your social media touch-points.
Avoid putting TOO many options in your email signature. Pick the most important places that have the most likelihood of moving a prospect toward an appointment or sale. Here’s an example:
Hi Pat,
Thanks for your inquiry from our website and your interest in Jane Smith Wedding Catering. We look forward to the opportunity to work for you.
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Jane Smith
(000) 000-0000Jane Smith Wedding Catering
http://www.janesmithweddingcatering.comBlog: http://www.janesmithweddingcatering.com/blog
Facebook: http://facebook.com/janesmithweddingcatering
Have a great week!
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