A Common Facebook Mistake

If you want more traffic to your blog.

1) Let people know you have a blog.

2) Help them get to it more easily.

One way to do this is to include a link to your blog in your email signature. You can also use the same technique to drive visitors to your social media touch-points.

Avoid putting TOO many options in your email signature. Pick the most important places that have the most likelihood of moving a prospect toward an appointment or sale. Here’s an example:

Hi Pat,

Thanks for your inquiry from our website and your interest in Jane Smith Wedding Catering. We look forward to the opportunity to work for you.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Proin tempus dolor non quam congue, at ornare nisi sodales. Vivamus velit nibh, feugiat a lorem id, tempus suscipit sem.

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Jane Smith
(000) 000-0000

Jane Smith Wedding Catering

Blog: http://www.janesmithweddingcatering.com/blog
Facebook: http://facebook.com/janesmithweddingcatering

Wednesday: Key elements that should be on every home page.

Have a great week!