How To Get Better Rankings at Google

There are many benefits to getting a website top-ranked at Google. Getting top-ranked at Google doesn’t happen overnight, but it also doesn’t happen magically and without search engine optimization expertise.

Cost Per Engagement at Facebook

One of the key metrics when advertising at Facebook is cost-per-engagement. Here is a recent Facebook boosted post campaign I’m managing that is currently running at .08 cents per engagement. The 30-day budget is $200. 18 days in and I’ve only spent...

Internet Marketing Infographic

Here’s an interesting infographic with Internet marketing numbers. I wouldn’t BET MY LIFE on ANY of this information, but it is interesting and though-provoking enough to consider as part of your overall Internet marketing...

WordPress Security Basics

More than 30% of the websites you see online use WordPress as the back-end. This makes it a huge target for hackers. Hackers don’t necessarily look for popular websites to attack, they look for easy targets.Here are some WordPress Security Basics that will help you...

Conversion Basics

If you want more inquiries from your website, or better “conversion,” you must have a strategy and use Internet marketing BEST PRACTICES.

Where Did They Go (Facebook Scheduled Posts)

Recently on my Facebook page (https://www.facebook.com/practicalonlinemarketing/) I reminded people that they can forward-schedule posts on their Facebook directly from their Facebook page – no outside apps required! But once you have scheduled a post, where are...

Why Is Search Engine Optimization (SEO) Important

There are many benefits to search engine optimization, let’s start with three. First, millions of people use Google to search every day. And while it would be foolish to downplay the importance of social media in your overall marketing and branding strategy, most...