Today 99.9% of the tools we use to manage our internet marketing are online and require a login and password. Login and password management is serious business if you want to avoid trouble. Good login/password management also can save you a lot of time and hassle!

I like and have used LastPass for years (, would highly recommend it, and it makes it on my list of favorite Internet Marketing Power Tools.

Last Pass works and syncs across multiple devices. Use it on your desktop computer, laptop, smartphone, and/or tablet. All your logins and password are in one place, your “vault.”

It’s super dangerous to use the same password across multiple accounts and doing so sets you up for trouble. Last Pass has a strong password creation tool that is easy to use and solves weak password issues.

Password best practices include:

Avoid using the same passwords across multiple accounts.

Change your passwords from time to time, at least a few times per year.

Use “strong” passwords – a strong password consists of at least six characters that are a combination of letters, numbers, and symbols (@, #, $, %, etc.), the more characters the stronger the password.

Don’t write down passwords on sticky notes that can be found on or near your computer!

Watch for “phishing” and avoid clicking and following links in email messages, which might not actually go to where you think they should go.

Check out LastPass at

Need help with your internet marketing? Want to get better rankings at Google?

Call me at (978) 325-2983 or schedule a complimentary DISCOVERY SESSION with me.

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